Julia Fox felt "strong and sexy" shooting her new campaign for Agent Provocateur

She told WWD: "I've been an AP girl forever. There's a confidence in the way the brand dresses women; it's not about fitting in or dressing for anyone else, it's about being unafraid and totally yourself.

"It's the kind of confidence that makes you feel like you can own every room you walk into...

"The brand has a legacy of celebrating and empowering women and their bodies, and when I shot this collection, I felt it immediately; on set I felt strong, sexy and totally in control. I also really had some fun with it."

The campaign - which was photographed by Greg Williams at the Manner Hotel in New York - sees Julia wear some of her favourite pieces, and she particularly enjoyed posing in the boned Mercy bustier and dangling from a balcony in the Jessah bodysuit, which features tulle, mesh and a peekaboo bra.

She said: "I was obsessed with the Mercy bustier look. I put it on and instantly loved it - it's so hot, so '90s Pamela Anderson.

"Another favourite was the Jessah body. It was worth taking the risk to get that shot. I saw myself in it and was like, 'Yes.'"

Earlier this year, Julia urged women to keep being "honest" about their cosmetic procedures.

She told PEOPLE magazine: "I love it. I think we should be honest.

"Women set the bar for each other and I feel like if you're setting an unrealistic bar [if you're not honest].

"That's really great for you, but what about all the girls that are so impressionable and feeling like 'Wait, why don't I look like that and what's wrong with me?' "

The 35-year-old actress insisted that being silent about undergoing cosmetic procedures can set an unrealistic beauty standard.

She said: "It's like, girl, none of us look like this, you know what I mean?

"Like, we all look really different without the surgery and without the fillers and without the makeup and all the things we do and the face tapes and the wigs and the tanning creams.

"The list goes on. On and on and on."

Julia also pointed out that it's "really important" for girls to know "there's nothing wrong" with them.

She added: "You're perfect the way you are and this is all smoke and mirrors, sweetie, you know ... it's such a beautiful message."